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Increase the visibility and influence of your musical projects
Take advantage of a video appointment with our team to benefit from a clear analysis and practical advice in order to structure your priorities and maximize your results.
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We support festivals, orchestras, ensembles, labels and musicians in the design and deployment of tailor-made digital strategies, in perfect harmony with your artistic and institutional challenges.
From development to implementation, our teams provide structured and effective support, designed to sustainably increase your visibility and strengthen your credibility with the public, your partners and your sponsors.
Paraty Agency is a digital marketing company specialized in the classical music sector.
Twenty years of musical experience, extended today by digital expertise at the service of classical music, to strengthen your visibility and influence in the digital age
Transversal expertise at the service of music:
Concerts
Recordings
Productions
Editions
Album releases
Networking
Public and private partnerships
Creation of festivals
Press relations
Promotion and management of advertising campaigns
Concerts
Recordings
Productions
Editions
Album releases
Networking
Public and private partnerships
Creation of festivals
Press relations
Promotion and management of advertising campaigns
Concerts
Recordings
Productions
Editions
Album releases
Networking
Public and private partnerships
Creation of festivals
Press relations
Promotion and management of advertising campaigns
Concerts
Recordings
Productions
Editions
Album releases
Networking
Public and private partnerships
Creation of festivals
Press relations
Promotion and management of advertising campaigns
+
170
Artists
+
500
Albums
+
25
Launches per year
+
1000
Record awards
This in-depth experience allows us to understand the complex challenges of the sector and to respond to them with precise and adapted digital solutions.
Our services
Analysis & strategy
Digitale
(BtoB support for established structures)
A precise diagnosis to structure your priorities and guide your actions.
- In-depth diagnosis : data analysis and multidisciplinary expertise
- Definition of priorities: identification of strengths and areas for improvement
- Customized action plan : clear guidelines adapted to your institutional challenges
- Concrete recommendations : practices applicable immediately
- Final objective: an effective roadmap to strengthen your visibility and your lasting impact
Web sites & landing pages for artists
Modern, elegant and efficient platforms to promote your projects.
- Responsive and new generation: fluidity, speed and security guaranteed
- Flexible and scalable technology: sustainable and easy to manage sites
- Consistent branding: visual identity adapted to your universe
- Storytelling worked: a site that tells about your project and engages your audiences
- Final objective: transform your site into a real tool for reaching out to the public and partners
Relationships
press
Echo your projects in the right media.
- Strategic campaigns : designed to broaden the audience beyond the specialized circle
- Branding & storytelling : a coherent and powerful discourse
- Design press releases : professional and impactful formatting for your media contacts
- Targeted distribution : cultural press + broad general campaign
- Personalized reminders : professional follow-up to maximize the impact
- Encrypted monitoring & reporting : impact measured in real time and final assessment
Campagne
targeted advertising
Broadcast your projects to the right audiences, with impact and precision.
- Professional videos: created by a team of video makers and editors
- Adapted formats: optimized for multi-platform digital advertising
- Advanced targeting: reaching the most relevant audiences and decision-makers
- Conversion-oriented goals: transform visibility into concrete results
- Environmental analysis: benchmark and strategy aligned with your challenges
- Real-time tracking: continuous optimizations and measurable reporting
Optimization, strategy for Instagram & Facebook
Transform your profiles into clear, consistent and efficient tools.
- Defined artistic universe: fonts, color palette, sector benchmark
- Communication strategy: solid narrative pillars and editorial calendar
- Custom design: Canva templates created by our graphic designers
- Professional tools: full integration with Meta Suite
- Measurable impact: strengthened institutional image, engaged communities, increased influence
Activate your YouTube channel
Make YouTube a lever for visibility and influence.
- Data analysis: views, retention, click rate
- Algorithmic optimization : reinforced referencing and recommendations
- Editorial consistency: structuring content and playlists
- Careful visual identity: banner, optimized bio, custom thumbnails
- Final objective: a professional channel, expanded audiences, valued content, increased credibility with the public, partners and sponsors
They trusted us
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Paraty Agency a accompagné La Nouvelle Athènes dans une meilleure maîtrise de l’identité numérique de notre association, en nous conseillant sur la transformation de notre site selon les critères des moteurs de recherche. Ce travail s’est concrétisé par des propositions précises de réécriture des textes de présentation du site, sur des thématiques exigeantes et ciblées. Nous avons également choisi l’accompagnement presse, qui porte aujourd’hui ses fruits. Un grand merci à l’équipe de Paraty Agency pour son écoute, son temps, son expertise et l’efficacité remarquable de ses collaborateurs.
La Nouvelle Athènes
“The Paraty team, led by Bruno Procopio, has helped me to make my works known in a landscape where it is increasingly difficult to find competent support for classical musicians, especially young composers. Paraty defends the accessibility of this music for all. With the launch of Paraty Agency, they are committed to democratizing this music and to reiterating that it is for everyone... “
Jean-Charles Gandrille, composer
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“Paraty Agency's analysis gave me a detailed view of my digital presence on my platforms (site, networks, streaming,...). By identifying the strengths and weaknesses of my channels, Paraty Agency provided me with practical advice to improve the clarity, visual coherence of my artistic universe and strengthen the interaction with my audience. An essential analysis to develop my online presence! ”
Joanna Goodale, pianist
“With his sensitivity as a musician and his taste for entrepreneurship, Bruno Procopio knew how to communicate with his time and offer performers and ensembles a unique partnership, which made the success of his label. The adventure of the Vermeil edition for Paraty remains a very good memory. “
Bruno Bonhoure, La Camera delle Lacrim
“The trust that Paraty placed in me when I wanted to make my first CD in 2016 was a key moment in my professional life and in my career as a pianist. The advice of Bruno Procopio and Natalia Valentin gave a much wider dimension to my project. Thanks to this, my second CD with Paraty was a remarkable success, especially with the international press. ”
Layla Ramezan, pianist
“A privileged relationship of exchange and listening. Support in all stages of creating an album. A family of extraordinary, eclectic artists with great artistic standards on the part of the label. Visibility in specialized media (magazines and radios) as well as on social networks. An innovative, concrete and original artistic project. A relationship based on trust and respect. “
Fanny Vicens, accordéoniste
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The digital springboard for musical projects.
Twenty years of excellence in classical music.
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